MARKETING
WORKSHOPS
NZ
Half-day and full-day workshops for New Zealand marketing teams, covering Google Ads, Meta advertising, brand strategy, and integrated media planning. Run by the same senior practitioners who manage campaigns for NZ's leading brands.
Learn from the people
doing the work.
Google Ads NZ Workshop
A practical, hands-on introduction to Google Ads for New Zealand marketing teams, covering campaign structure, keyword strategy, ad copywriting, bidding, and NZ-specific market considerations.
- Campaign structure and account architecture
- NZ keyword research methodology
- Ad copy best practices
- Bidding strategy and budget management
- Performance reporting and optimisation
Meta Advertising NZ Workshop
A comprehensive guide to Facebook and Instagram advertising for New Zealand businesses, covering audience targeting, creative strategy, campaign objectives, and measurement.
- Meta Ads Manager fundamentals
- NZ audience targeting strategies
- Creative best practices for NZ market
- Campaign objective selection
- Pixel setup and conversion tracking
Integrated Media Planning Workshop
A full-day deep dive into building an integrated media plan for New Zealand, covering the complete NZ media landscape, audience research, channel planning, budget allocation, and measurement.
- NZ media landscape overview
- Audience research and segmentation
- Channel selection methodology
- Budget modelling and allocation
- Campaign measurement frameworks
Marketing Workshops for New Zealand Business Teams
Pulse Media's workshop programme is designed for New Zealand marketing teams who want to build genuine in-house capability, not just attend a theoretical overview of digital advertising principles. Every workshop is run by a senior Pulse Media practitioner with direct, current experience managing real campaigns for New Zealand brands. The content is calibrated to the New Zealand market: NZ-specific platform benchmarks, local case studies, and practical exercises using real NZ examples.
Who Should Attend
Our workshops are designed for marketing managers, digital marketing coordinators, brand managers, and business owners who manage or oversee marketing activity for New Zealand businesses. No prior advertising expertise is required for introductory workshops. Advanced workshops are designed for participants with existing platform familiarity who want to deepen their strategic understanding and optimisation capability.
Custom Workshops
All workshops are available in Auckland, Wellington, and Christchurch, and can be delivered as private sessions for in-house marketing teams of any size. Custom workshop formats are available on request. We can tailor content to your specific industry, platforms, and team skill level, ensuring every participant leaves with practical knowledge they can apply immediately.
TEAM TO
Book a workshop for your Auckland, Wellington, or Christchurch team.